Websites that load fast, read clearly, and get found.
A UK web design studio for small businesses. Every site is built from scratch — no page builder, no plugin sprawl, no monthly platform fee. You own the code, the domain and the accounts.
Grab a slot
UK web design studio
You are three clicks from being ignored.
Point28 builds websites for small businesses that load fast, meet WCAG 2.2 AA, comply with UK GDPR, and are written to be found by search engines and quoted by AI answer engines.
What good looks like
The standard every Point28 build is measured against. Where a number is this site's own it says so and can be reproduced from the method given; where it is a target or a typical client outcome, it says that instead. See this site's dated measurements.
Organic impressions after a rebuild
Illustrative
+218%
Show the numbers
| Month | Value |
|---|---|
| January 2026 | 1,420 |
| February 2026 | 1,610 |
| March 2026 | 2,180 |
| April 2026 | 2,740 |
| May 2026 | 3,050 |
| June 2026 | 4,520 |
Admin hours saved each month
Illustrative
34 hrs
Show the numbers
| Month | Value |
|---|---|
| Month 1 | 6 hrs |
| Month 2 | 14 hrs |
| Month 3 | 21 hrs |
| Month 4 | 27 hrs |
| Month 5 | 31 hrs |
| Month 6 | 34 hrs |
Text passing contrast
Measured on this site
100%
Show the numbers
| Result | Value |
|---|---|
| Passing | 708 |
| Failing | 0 |
Published checks run on every build
Measured on this site
28
Show the numbers
| Check | Value |
|---|---|
| Checks run on every build | 28 |
Lighthouse performance target
Illustrative
100
Show the numbers
| Metric | Value |
|---|---|
| Score | 100 |
Page weight against the UK median
Measured on this site
412 kB
- This page412 kB
- UK small-business median2,310 kB
Show the numbers
| Site | Value |
|---|---|
| This page | 412 kB |
| UK small-business median | 2,310 kB |
What it costs
Full pricingPublished, because a price you cannot see cannot be compared. Every figure is a real starting point against a written scope, not an opening bid.
What we do
Design and build
Static sites with no plugin surface, no monthly platform fee, and no technical debt handed back to you. You own the code and the domain outright.
Found by search and by AI
Technical SEO plus generative engine optimisation, so you appear in a ranked list and inside the answer an assistant reads aloud.
Accessible and lawful
WCAG 2.2 AA and UK GDPR built in from the first line of markup, because retrofitting either one reliably costs more.
Automated where it pays
The repetitive, rule-shaped work removed — scoped by the hours it actually returns, and only where the arithmetic favours building it.
28 checks. Every build, the same standard.
Performance, accessibility, structured data, privacy, resilience, and responsive behaviour checked at six real device sizes — including both iPhone heights, because a layout that holds with the URL bar showing can break when it collapses. The checklist is published in full, and your site is tested against it in front of you.
See all 28 checksHow a build runs
Baseline
We measure what you have now — speed, accessibility, indexation, privacy — and write it down with the date. Everything afterwards is compared against it.
Scope in writing
A fixed page count, a fixed price and a named delivery date before any work starts. No hourly estimate that moves.
Build
Content structure first, then design, then motion. The page is correct and operable without JavaScript before anything is animated.
Prove it
The same measurements, re-run and published. If a number did not move, you see that too.
Why this matters
A small business does not lose work because its website is ugly. It loses work because the site is slow, unreadable on a phone, invisible to search, and impossible to use with a keyboard. Those are measurable faults. We measure them, then we remove them.
Journal
All articlesHow do I get my business quoted by ChatGPT and Google's AI answers?
A practical checklist for making your site citable by AI answer engines — content structure, structured data, crawler access, and how to measure whether it worked.
What does a small business website actually cost in the UK?
Real 2026 price ranges for UK small business websites, what drives the number up or down, and the costs that are usually left out of a quote.
Is website accessibility a legal requirement for UK businesses?
What the Equality Act 2010 and the 2018 public sector regulations actually require of UK websites, what WCAG 2.2 AA means, and where the real risk sits.
Tell us what you are building
A short brief is enough to get a fixed scope and a real price back. No call required to get a number.
Grab a slot